# Shager vs Buffer: pricing, AI agents and client workflows compared

Buffer is a simple, well-known publishing queue with a free plan of 3 channels. Shager starts in the same place, 3 accounts free, and parts ways on everything about distributing to many accounts, working with clients, and AI agents.

## The difference, briefly

By Buffer's pricing page, the free plan includes 3 channels, and beyond that you pay per channel: Essentials about $6 per channel a month, Team about $12 per channel. First comment, UTM tags and reports are kept for paid plans. API and MCP are included.

On Shager, 10 accounts cost $9 on the Creator plan, then $1 per extra account. First comment and a tracked link per account are included on the free plan too, because they are what shows that distribution brings leads.

## What is included, and on which plan

|  | Shager | Buffer |
| --- | --- | --- |
| Pricing model | Per connected account: 10 accounts for $9 (Creator), then $1 per extra account | Per channel: Essentials about $6 per channel a month, Team about $12 per channel (less when billed yearly) |
| Free plan | Yes, forever: 3 accounts and 30 posts a month | Yes: 3 channels, 10 queued posts per channel, 1 user |
| Users | Unlimited on every plan, including Free | One user on Free |
| API and MCP server | On every plan, including Free | API on every plan (with a request quota); MCP and agent integrations included |
| Connecting a client's accounts | Connect link: the client approves with the network themselves, no password and no account | — |
| Client approval | An approval link per post, on every plan | — |
| Hebrew and RTL | Right-to-left interface, Hebrew writing assistant, holiday calendar, tax invoices in ₪ | — |
| Tracked links | A short link and UTM tag per account and per post, on Free too | UTMs and reports on paid plans |
| Networks | Facebook, Instagram, YouTube, X and LinkedIn. TikTok is live, pending the network's app review. | — |

Details about the other tool come from its public pricing pages as of October 2026 and may change. A dash (—) marks something we did not check; check the vendor's page before deciding. Shager is built in Israel and has no relationship with any of these tools.

## Where Shager is the better fit

- **A price that falls as you add accounts:** On Buffer each channel adds about $6. On Shager 10 accounts are $9 together, and an extra account $1.
- **Leads on the free plan too:** A first comment with the link and a tracked link per account on Free, not only on paid plans.
- **Clients without passwords:** A client connect link and an approval link per post, on every plan.
- **Hebrew and shekels:** Right-to-left interface, Hebrew writing assistant, holiday calendar and tax invoices.

## When Buffer is the better fit

- **Three channels and a simple queue:** For one person with 3 channels who wants to schedule and forget, Buffer's free plan is simple and familiar.
- **A tool your team already knows:** If your team already works in Buffer and it is enough, switching has a cost. Switch when there is a reason: many accounts, clients, or an AI agent.
- **Networks Shager doesn't support yet:** Shager publishes to the networks on its networks page and no more. If yours isn't there, check whether Buffer supports it.

## What Shager costs

You pay for connected accounts, not for users and not for brands. Prices in USD; in Israel, in ₪ before VAT.

- **Free:** $0 a month, 3 accounts. For anyone starting out, forever. 30 posts a month.
- **Creator:** $9 a month, 10 accounts ($1 per extra account). Creators and owners who post for themselves.
- **Pro:** $19 a month, 25 accounts ($1 per extra account). Several brands, or freelancers.
- **Agency:** $69 a month, 60 accounts. Agencies with several clients.

Prices in USD; in Israel, in ₪ before VAT. 14-day trial on every paid plan, no card required. All plans and prices: https://shager.ai/en/pricing

## Questions about switching

### What would I pay on Shager for what I have on Buffer?

Count channels. Up to 3: free. Up to 10: $9 on Creator. 11 to 25: $19 on Pro, or Creator plus $1 per extra account. No per-user pricing on any plan.

### Is there a queue like Buffer's?

There is a calendar with scheduling per post and per account, including a different time per account. There is no automatic queue that fills fixed slots.

### Can my team work in one account?

Yes, with unlimited users on every plan, including Free. Buffer's free plan is for one user.

### Can I connect the same accounts to both tools?

Yes. Each tool's permission is separate, so you can try Shager on your existing accounts without disconnecting Buffer.

### What about an AI agent?

Both tools have MCP. In Shager the agent also opens a sandbox by itself, requests human approval through a link and reads clicks per account, on every plan.

## More comparisons

- [Shager vs Metricool](https://shager.ai/en/compare/metricool)
- [Shager vs Hootsuite](https://shager.ai/en/compare/hootsuite)
- [Shager vs Later](https://shager.ai/en/compare/later)
- [Shager vs Publer](https://shager.ai/en/compare/publer)

## Who it is for

- [For creators](https://shager.ai/en/for/creators)
- [For agencies](https://shager.ai/en/for/agencies)
- [For small businesses](https://shager.ai/en/for/small-business)

## Product

- [Pricing](https://shager.ai/en/pricing)
- [For AI agents](https://shager.ai/en/agents)
- [Supported networks](https://shager.ai/en/networks)
- [Choosing a distribution platform](https://shager.ai/en/blog/choosing-a-distribution-platform-for-agents)

## Try it on your own accounts, free.

3 accounts free forever, no card required. If it isn't a fit, you have lost nothing. Start free: https://shager.ai/signup

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Source: https://shager.ai/en/compare/buffer