# Shager vs Hootsuite: pricing, AI agents and client workflows compared Hootsuite prices per user, from about $99 per user a month. Shager prices by connected account, with unlimited users, and starts free. The difference is in size, price and who it is for. ## The difference, briefly By the public information we checked, Hootsuite removed its free plan in 2023, offers a 30-day trial, and prices per user: the entry plan about $99 per user a month for up to 10 accounts, and higher plans at $199 to $399 per user. We found no publishing through AI agents. Shager has no per-user pricing on any plan: the whole team and every approving client work without limit. 10 accounts cost $9, and 60 accounts $69 on the Agency plan. The API and MCP server are included from the free plan. ## What is included, and on which plan | | Shager | Hootsuite | | --- | --- | --- | | Pricing model | Per connected account: 10 accounts for $9 (Creator), then $1 per extra account | Per user: about $99 per user a month on the entry plan (up to 10 accounts), $199 to $399 on higher plans | | Free plan | Yes, forever: 3 accounts and 30 posts a month | No (removed in 2023); 30-day trial | | Users | Unlimited on every plan, including Free | Every user pays | | API and MCP server | On every plan, including Free | No clearly published API plan; no MCP for publishing found | | Connecting a client's accounts | Connect link: the client approves with the network themselves, no password and no account | — | | Client approval | An approval link per post, on every plan | — | | Hebrew and RTL | Right-to-left interface, Hebrew writing assistant, holiday calendar, tax invoices in ₪ | — | | Tracked links | A short link and UTM tag per account and per post, on Free too | — | | Networks | Facebook, Instagram, YouTube, X and LinkedIn. TikTok is live, pending the network's app review. | — | Details about the other tool come from its public pricing pages as of October 2026 and may change. A dash (—) marks something we did not check; check the vendor's page before deciding. Shager is built in Israel and has no relationship with any of these tools. ## Where Shager is the better fit - **Unlimited users:** An agency with 5 team members and 60 accounts pays $69 a month, not 5 times a per-user price. - **Start free:** 3 accounts free forever, then add one account at a time. No sales call. - **An AI agent on every plan:** MCP server and REST API, agent self sign-up and human approval through a link. - **Clients without passwords:** Connect and approval links, a tracked link per account, and full Hebrew. ## When Hootsuite is the better fit - **A large organisation that buys per seat:** Hootsuite has a custom Enterprise plan. An organisation that budgets per user and wants a long-established vendor on an enterprise contract may prefer it. - **Needs beyond publishing:** Shager distributes and measures clicks. It doesn't run a shared inbox or track mentions across networks. If you need those, look at a broader suite. - **Networks Shager doesn't support yet:** Shager publishes to the networks on its networks page and no more. ## What Shager costs You pay for connected accounts, not for users and not for brands. Prices in USD; in Israel, in ₪ before VAT. - **Free:** $0 a month, 3 accounts. For anyone starting out, forever. 30 posts a month. - **Creator:** $9 a month, 10 accounts ($1 per extra account). Creators and owners who post for themselves. - **Pro:** $19 a month, 25 accounts ($1 per extra account). Several brands, or freelancers. - **Agency:** $69 a month, 60 accounts. Agencies with several clients. Prices in USD; in Israel, in ₪ before VAT. 14-day trial on every paid plan, no card required. All plans and prices: https://shager.ai/en/pricing ## Questions about switching ### We are 4 users with 30 accounts. What is that on Shager? The Agency plan: $69 a month, 60 accounts, unlimited users. Or the Pro plan (25 accounts, $19) plus 5 accounts at $1 each, so $24. ### Is Shager suitable for a large organisation? For networks with hundreds of accounts, yes: the Scale plan for 500 accounts and the Network plan beyond that, with a dedicated server and an SLA. For procurement and security we have a DPA, a subprocessor list and EU hosting. ### Is there an approval process for posts? Yes. An approval link per post that the client or manager opens without an account, and approves or requests a change. Only what is approved goes out. ### Can we export data from Shager? Yes, through the API, on every plan. Your agent or your BI tool reads publishing status and clicks per account. ### Is there a free trial? There is a free plan forever with 3 accounts, and a 14-day trial on every paid plan with no card. ## More comparisons - [Shager vs Metricool](https://shager.ai/en/compare/metricool) - [Shager vs Buffer](https://shager.ai/en/compare/buffer) - [Shager vs Later](https://shager.ai/en/compare/later) - [Shager vs Publer](https://shager.ai/en/compare/publer) ## Who it is for - [For creators](https://shager.ai/en/for/creators) - [For agencies](https://shager.ai/en/for/agencies) - [For small businesses](https://shager.ai/en/for/small-business) ## Product - [Pricing](https://shager.ai/en/pricing) - [For AI agents](https://shager.ai/en/agents) - [Supported networks](https://shager.ai/en/networks) - [Choosing a distribution platform](https://shager.ai/en/blog/choosing-a-distribution-platform-for-agents) ## Try it on your own accounts, free. 3 accounts free forever, no card required. If it isn't a fit, you have lost nothing. Start free: https://shager.ai/signup --- Source: https://shager.ai/en/compare/hootsuite